Archive for the ‘Social media’ Category

Were you on last night’s call, “Using Social Media & Digital Publishing to Skyrocket Publishing Success”? If so, then you already know how to become a Google partner and place your book in its worldwide sales and marketing program. For free.

You also know how to get your book into Amazon’s free Digital Text Platform (DTP) program and sell your ebook on Kindle for free. And that you can do this with little or no technical knowledge other than how to upload a file.

Don’t despair if you missed it! Here is the link to the replay:

Social Media + Digital Publishing Skyrocket Publishing Success Audio

Something else you missed if you weren’t on the call was a very special offer for those who join the new For Authors Only program before the first class on Tuesday, June 15.

Many of you have contacted me to say you want to join the program, but feel that you don’t have the computer skills to actively blog or social network. You don’t really need a high level of skill for the program, but you do have to somewhat computer savvy, so you have a choice:

If you are working with a VA or a tech assistant who helps you with your social networking, blogging or online marketing, you can bring your assistant to the program at no extra charge. Your assistant might be your child, neighbor, college student or virtual assistant.  If you want to take advantage of this incredible value (2 for 1), simply contact me after you register with the other person’s contact information. (This is “on your honor” and I will send the appropriate information to your assistant so he or she can access the program calls and downloads. Please do not share member-only passwords or material with anyone.)

If you are NOT working with an assistant, here’s your special offer:

I will extend the early registration bonus, which has expired, to those who sign up by June 15 and are not bringing an assistant. Your bonus includes a free 30-minute consultation with me ($175 value) and a free audio teleseminar program of 4 recorded hours an 60 transcript pages ($199 value).

Join now and start downloading the bonus digital package that EVERY MEMBER receives, which includes approximately 10 hours of audio and 120 pages of transcripts.

Get all the details and join here>>

Remember, the bonus offers expire when classes start on June 15.

So, please don’t delay any longer! I’m looking forward to having you in the program.

I’m back from Book Expo America in New York and recovered from the metro-sized cold I brought home–so I’m finally able to tell you all about what’s really going on in the trenches of publishing straight from the trendsetters’ mouths.

In addition to trolling the Expo main exhibit floor, I focused much of my time at the small panel-size discussions held on the Javitz Center’s lower levels–that’s where the real action was happening, IMO. I attended these sessions:

• e-Strategy for Authors: A Publisher & Agency Perspective
• Are e-Books Good for Authors?
• How the Digital Book Cloud Works for Publishers & Users (sponsored by Google)
• Maximize Your Sales Potential (sponsored by Amazon)

These are some of the sessions I missed due to scheduling conflicts and time constraints:

• Bring Your Authors to the Social Media Party…and Getting Them to Stay
• Building Online Reader Communities with an Eye on ROI
• When Gutenberg Meets Zuckerberg
• Mobile Apps: A Publisher Roadmap for Creation & Use
• Who’s Reading e-Books?
• The Creative & Business Questions Surrounding Enhanced e-Books
• Community Social Networking
• The Next Decade in Book Culture (Guess what they were slated to talk about)

Are you starting to see where the future of publishing is headed?

The primary reason I attended this conference was to explore and experience firsthand the true pulse of the industry–not just read about it via someone else’s viewpoint in articles and blogs. When developing social media strategies for myself and my clients, I want to be absolutely certain that I know about the most up-to-date technologies and have a clear vision of how to apply them in this quickly evolving publishing environment.

I want to share what I learned with you and tell you about a program I designed to help you implement this new knowledge to launch or skyrocket your publishing success. Please join me for a free tele-class with an open Q&A session at the end so you can get your questions answered. Here are the details:

Topic: Using Social Media & Digital Publishing to Skyrocket Your Publishing Success

Date: Thursday, June 10, 2010

Time: 7:00pm Eastern (6pm Central, 5pm Mountain, 4pm Pacific)

Call-In Details: Dial (712) 432-0075, Enter access code 622330#

I’m expecting a big turnout (the last social media call went to capacity on the conference line), so call in at least 5 minutes early!

P.S. The cool photo at the top of this post is used with permission of the photographer, Joe Gemignani. All rights reserved. (Since he’s my hubby, you can imagine what would happen if he didn’t give me permission.) See more like this here>>

Pardon the expletive deleted in the post title. It’s not my choice of words; it’s the feedback I often get from writers when I bring up the need for authors today to be social media savvy.

But grumbling or sticking your head in the sand is not the answer. Just this morning I read an interview with literary agent Wendy Keller on MediaBistro.com’s GalleyCat. She said,

“The authors we specialize in have or want to have a massive platform, tens of thousands or hundreds of thousands of people they reach before, during and after publication. We look for people who don’t sit around dreaming of how they’ll spend the money once they’re on Oprah and instead are out there making things happen.”

Although it seems almost daily that I read about some awesome blog-to-book deal or a self-published author who sold thousands of ebooks via Twitter and landed a publishing contract, the vast majority of authors with quality material are still failing to make that vital connection on the Internet via social media.

I can tell you why. Writers have specific needs and challenges that must be addressed for social media to be effective that are not issues for most business people. So, much of the social media hype out there doesn’t work or is way too complicated and time-consuming for an author’s needs.

But what if just a few simple changes in what you’re doing could result in massive traffic to your blog? How about adding a stream of income with your material as an ebook? Would that be helpful?

If you said, “YES,” I’d like to share some information with you that has helped me and many of my clients.

Please join me for a a Free tele-class for authors only. Here are all the details:

Topic: Social #@%&*#! Media for Authors

Date: Wednesday, May 19, 2010

Time: 8:00pm to 9:00pm Eastern (7pm Central, 6pm Mountain, 5pm Pacific)

On this call you will learn:

• The secret to having time to write
• The 3 most important things to include in your social media profile
• The trends in publishing that you must know to get published today
• Where agents and publishers are finding their new authors
• Why having a social media strategy is critical to your success
• What’s working and what’s not for writers
• How some authors are paying their mortgages with income from ebooks
• A simple solution to turning social media overwhelm into social media success

If you’ve been struggling with blogging, social networking or trying to figure out how to get your book on Kindle, Nook and iPad, you MUST be on this call. So, what are you waiting for?

Registration for this event is now closed. You can access a recording of the teleclass here>>